Catmonkey

Brand Design / Web Design & Development / Animation / Packaging / Design for Print / Art Direction / Graphic Design 

— Brief

The People Vault is an HR consultancy founded by Danielle Silvestro. They work with founders of startups and SMEs to build and retain A-teams and to develop world class people practices.

— Solution

‘The People Vault’ is named for the idea that People are our most valuable resource. I developed a visual identity around this concept with treasure maps, keys and locks an integral part of the aesthetic. As a nod to her previous branding we kept the Sphinx as the brand mascot, a mystical spirit guide that assists founders on their quest to achieve their goals.